The Innodative Disruptor

Robert J. Brunner

Robert J. Brunner

Chief Disruption Officer
Professor of Accountancy
Arthur Andersen Fellow
Gies College of Business
University of Illinois

Founder & Principal, Innodative

For inquiries: Contact me

As Chief Disruption Officer at Gies, I advise university leaders on navigating emerging technology and disruption. I'm a astrophysicist by training, with an active research program at the AI frontier. My read on what's real comes from doing the work, not summarizing it. I bring that same judgment to boards, entrepreneurs, and leadership teams: separating genuine capability from hype, and deciding what to do about it.

Recent Writing

Accelerating towards Obsolescence

Fields confronting AI tend to see two paths: ban it or delegate to it. Both fail. The third option is harder to articulate and the only one that works.

The Economics of AI Anxiety

Anxiety about AI-driven job cuts is everywhere, but badly misdiagnosed. The labor market is absorbing AI through task-level substitution, and three economic constraints ensure that human roles will persist.

My Teleprompter that Claude Built

A custom browser-based teleprompter built in a single chat. Why the economics of custom tools just changed.

Who Pays for Open Weights?

The golden age of free Chinese frontier models is ending. A note on why, and who fills the gap.

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